Business Development & Marketing Specialist / Sales Representative | Columbia, TN

Location

Columbia, Tennessee, United States

Job Category

• Sales & Marketing
• Business Development
• Creative, Design & Media
• Content Writing & Communication
• Construction & Real Estate

Job Overview

Our client, an established glass and architectural solutions company serving residential and commercial customers throughout Middle Tennessee, is seeking a Business Development & Marketing Specialist / Sales Representative to drive business growth through lead generation, relationship development, outside sales, networking, and integrated marketing initiatives.

This full-time opportunity combines business development, sales, digital marketing, content creation, and relationship management. The successful candidate will work closely with contractors, builders, architects, designers, property managers, and other industry professionals while representing the organization at networking events, presentations, trade events, and community activities.

The role offers opportunities for career growth across sales, business development, marketing, digital content, and client relationship management. Professionals will also gain practical experience with modern marketing and AI-powered tools, including ChatGPT, Canva AI, Adobe Firefly, and AI-powered video editing platforms.

Key Responsibilities

• Develop and execute business development, sales, and marketing campaigns.
• Identify, qualify, and generate new business opportunities and sales leads.
• Build and maintain relationships with contractors, builders, architects, designers, property managers, and business owners.
• Conduct in-person visits with prospective and existing business partners.
• Represent the organization at networking events, trade events, presentations, and community activities.
• Conduct lunch-and-learn sessions and educational presentations for industry professionals.
• Manage and maintain Facebook, Instagram, LinkedIn, and Google Business Profile activities.
• Create photos, videos, brochures, presentations, flyers, blogs, newsletters, and other promotional content.
• Assist with paid advertising campaigns and monitor campaign performance.
• Track lead generation, website traffic, social media engagement, networking activity, and marketing ROI.
• Utilize marketing and AI tools to improve content creation and campaign efficiency.
• Maintain accurate records of prospects, contacts, business opportunities, and sales activities.
• Develop referral partnerships and support the management of business accounts.

Requirements & Qualifications

Required Qualifications

• Experience in sales, business development, outside sales, or a related field.
• Excellent written and verbal communication skills.
• Strong relationship-building and networking abilities.
• Comfortable presenting to groups and industry professionals.
• Ability to establish relationships with contractors, builders, architects, designers, and business owners.
• Experience with Canva or Adobe Creative Suite.
• Strong understanding of major social media platforms.
• Professional appearance and presentation skills.
• Valid driver’s license and reliable transportation.
• Willingness to travel throughout Middle Tennessee.
• Ability to walk active construction sites.
• Ability to occasionally lift up to 30 lbs.

Preferred Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent professional experience.
• Experience in construction, building materials, glass, architectural products, or a related industry.
• Existing relationships within the construction industry.
• Photography and videography experience.
• Familiarity with Google Analytics and Meta Business Suite.
• Graphic design and digital content creation experience.
• Experience with AI-powered marketing and content-creation tools.
• Experience developing referral partnerships and managing business accounts.

Salary, Benefits & Career Growth

Salary and compensation details have not been specified by the employer.

This position offers career growth opportunities across business development, outside sales, marketing, digital content creation, and customer relationship management. The role provides hands-on exposure to lead generation, sales strategy, networking, marketing analytics, social media management, content development, and AI-powered marketing technologies.

Professional development opportunities may include strengthening expertise in digital marketing platforms, creative tools, analytics, sales techniques, business networking, content creation, and emerging AI marketing technologies.

Application Process

Application Process (Website)

Apply only through the official job link, if provided.

Click Apply Now on the website to proceed with the application.

HR Email for Application

Send your updated CV directly to:

Contact: Eshwar